Business, Economy & Industry and Business & Management Education in India
Sunday, February 19, 2012
Mandi - NITIE - Experiential Learning by B-School Students
Providing Selling Experience to B-School Students
Selling process can be taught and learned more effectively..
In India a B School by name NITIE has innovated a pedagogy titled ' Mandi @ NITIE ' by which learners are sent into market with products to sell and the exercise trains the participants not only in selling skills but also in many other subjects in MBA curriculum - Personality development, Strategic Management, Human Resource Management, Communication etc. by asking the students to plan their activity on their own.
The students who underwent the exercise wrote knols. You can read 'Mandi' knols by using search command and typing Mandi. There are 200 knols.
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